Tuesday, January 15, 2019

We Believe: The Best Men Can Be | Gillette (Short Film)

The new Gillette ad is an attack on toxic masculinity.  

Oh man, the backlash has been enormous.  Nobody likes bullying.  Nobody thinks that people should be bullies.  Do we want to stand up against things that are wrong?  Sure, but Gillette is insulting their customers by saying that being male somehow makes you a bully and/or a sexist.  Like it is in our nature because we have too much testosterone.  They are painting with too broad of a brush.  

Implying that people are a certain way because of their gender is also sexism.

I've met women who were bullies.  I've met women who were mean to other women, and women who were mean to men.  This is not necessarily a male female issue.  It is about people having decency toward other people.

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